Broadcast,made personal.
Aava turns one live moment into millions of personal ones — addressable per viewer, verifiable end to end.
The world’s mostvaluable attention.Now accessible.
Aava makes the commercial layer of live sport personal.
Introducing
The Aava Moment.
The atomic unit of personal broadcast. Addressable per viewer, per context, per second. Programmable by design. Verifiable end to end.
87th minute
A goal. A global brand reaches millions worldwide. A local restaurant reaches people within a one-mile walk of its door.
Same second. Same screen. Different broadcast.
- WasIs
- FromImpressionMoment
- ReachDemographicPersonal
- TimingScheduledLive signal
- ProofReportedVerifiable
- Priced onImpressionsOutcome
Infrastructure,
not a campaign tool.
A new commercial layer needs a new commercial substrate. Standards-grade, agent-ready, on-chain by default.
Open standards
Agent-native by design.
Built on the emerging global protocols for AI interoperability — so the next generation of agents can plan, buy and measure on Aava the moment they arrive.
Verifiable provenance
Every moment, provable.
Each personalized output is recorded end to end on-chain. What was delivered, to whom, in which second. No reports. Receipts.
Foundational IP
Multiple pending patents.
The methods that turn one broadcast into millions of personal ones are protected at the layer level — from signal ingestion to creative composition to settlement.
One moment.
Three broadcasts.
87:14. A goal. Three neighbours in London watch the same match — and experience it differently, the way social media meets you where you are. Same second, same screen size, same stadium feed. Hyper-targeted to who they are, where they are, what they care about. One Aava Moment, captured three ways.
Score the moment.
Limited drop. Live now.
Your match. Your pint.
Two-for-one tonight at your local.
Franco’s. Open till 1.
Goal-time pizza, six minutes away.
Familiar surface.
New medium.
Same six decisions you already make on every campaign — now inside the seconds the world is watching together.
The workflow is recognizable. The medium is not.
Designed for the people who already plan campaigns
- 01Segments
Audience
Who you want to reach.
- 02Live signals
Moment
Which seconds to enter.
- 03Geo · Venue
Place
Where it should land.
- 04Personal
Creative
What each viewer sees.
- 05Pacing · Caps
Budget
What it’s worth to you.
- 06Real-time
Launch
Live, inside the event.
Built to stand
underneath.
Built in
Abu Dhabi · ADGM
Aava Limited is incorporated in Abu Dhabi Global Market, a regulated international financial center — operating from the global capital of live sport.
In motion
Insiders hear first.
Aava is already in motion with rights holders, broadcasters and brands. From Q2 2026 onward we begin announcing partners, categories and pricing in staged phases — to Cohort 01 first, then to the market. The form is the door.
Launch
Q3 2026
Cohort 01 brands receive priority access ahead of public launch, with onboarding led directly by the founding team.
Release calendar
Cohort 01
For the first
to see it.
Insiders first. Cohort 01 sees the research, the categories and the moments before the market does.
Operators, architects, builders. One thesis.
- Mikko SpoofFounder & Executive ChairmanPrior Nasdaq exit. 10+ media-tech patents.
- Luis CardenasChief Revenue OfficerFormer Commercial Director, LALIGA.
- Petri MoilanenChief Strategy OfficerFormer SVP, Nokia Networks.
- Titouan MarchalFounding Protocol ArchitectGlobal Sui Hackathon winner. Builds the immutable settlement layer.
- Tianyi PanAI & Systems Architect LeadAgentic systems expert. Verification for sovereign compute.